Just saw this post over at Butterfly Wife's and thought I'd add an anecdote of my own.
A lot of Google searches end up on this page of SAG, and generate outclicks to this site.
Most of them are from usmc.mil addresses ;-)
While we're on the subject of shopping, I should add I've had a complaint from a deploying Soldier about this company. They have yet to respond to my inquiry. More to follow, but if you have any experiences with them you'd like to share, email me.